Why you should say yes to a radio or podcast interview

Having spent ten years working as a journalist for the BBC, I’ve made an insane number of cold calls to business owners and event coordinators to ask: “Would you speak about that on the radio?” Far too often, the answer was a hard and simple “no”. Now I get it, you’re a bit shy, you’veContinue reading “Why you should say yes to a radio or podcast interview”